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I make your social media work better for people. Social Interaction Design (SxD) is user-centric approach to social media design, implementation, and strategy that accounts for how different kinds of users engage with social media, and how sites and application design and execution lead to emergent social practices. It applies to user experience design (UX), interaction design (IxD), user interface design (UI), and information architecture (IA). It draws on insights from psychology, sociology, anthropology, communication theory, and media theory. I am available for consulting to design agencies, social media agencies, startups, and social media campaign managers.
about.me
Founder, SxdSalon, a group blog
Monthly Archives: April 2006
Tags, Tagging, and Folksonomies as social system
Tagging and folksonomies have been on my mind recently. I’m still not clear on how they work. I got to thinking today about what kind of social system tags might represent. And then started thinking about semiotics, linguistic systems, systems … Continue reading
MySpace courts the friendship of advertisers
There’s an interesting article in the NYTimes today about MySpace, and its intention to market itself to advertisers by allowing them to create profiles and make friends with MySpace members. The thinking here is logical; but it makes a few … Continue reading
Simpsons, Social Network Analysis, and Visible Path
Doh! Now cover your left eye, read the following while wearing your social networking analysis hat.Then cover your right eye, and read it again, now wearing your psychoanalyst’s hat. You see what I see, yes? They don’t match. What the … Continue reading
