Monthly Archives: November 2008

Social Media PR Playbook: Thoughts

I’ve been gestating ideas for the past several days around ways to use social media for PR purposes that would exceed the normal use of social media tools to print and distribute PR messaging. It strikes me that PR agencies … Continue reading

Posted in Marketing | Tagged , , , | 1 Comment

TheHornGroup panel on PR and social media: an email

This an email exchange between myself and Edelman Sr VP Christel van der Boom on last night’s panel at the Horn Group. We thought it would be worth sharing. I’ve simply copied the final email into blogger, placing Christel in … Continue reading

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The Topsy-Turvy World of Social Media

This short slideshow has been sitting about on my machine for months. This morning, for no particular reason, I decided to wrap and post it. It’s a reflection on some of the paradoxes of social media, seen from the perspective … Continue reading

Posted in Design, SxD Theory | Tagged , , , | 2 Comments