Monthly Archives: April 2010

Twitter promotional tweet strategies

As some of you know, I find the conversational strategies of branding and marketing on twitter fascinating. And of using feeds/streams for talk-based marketing in general. But I’m just now catching up on twitter’s recent announcement, so take this post … Continue reading

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Is Clay Shirky on complexity too simplistic?

From a recent post on The Collapse of Complex Business Models, Clay Shirky argues that mass media may continue to see its business cannibalized by new media if it fails to recognize the inherent dangers of overly-complex production models. “The … Continue reading

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