April 2010 14
Twitter promotional tweet strategies
Posted By : Adrian Chan

As some of you know, I find the conversational strategies of branding and marketing on twitter fascinating. And of using feeds/streams for talk-based marketing in general. But I’m just now catching up on twitter’s recent

November 2008 17
Social Media PR Playbook: Thoughts
Posted By : Adrian Chan

I’ve been gestating ideas for the past several days around ways to use social media for PR purposes that would exceed the normal use of social media tools to print and distribute PR messaging. It

October 2008 28
Cisco Disco Very Video: Cisco Uses Vlogs.
Posted By : Adrian Chan

I’m at blogwell in San Jose, listening to John Earnhardt Cisco Systems and Ken Kaplan from Intel discuss corporate blogging strategies. Cisco favors video, which is in keeping with its own telepresence efforts. Video has