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Gravity7: Social Interaction Design SxD By Adrian Chan

Gravity7: Social Interaction Design SxD By Adrian Chan

Better social media engagement through user experience and social practices

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February 2010 26
When social search gets personal: ChatRoulette, Peerpong, Aardvark
Posted By : Adrian Chan
Comments : 6

A couple of items in the news this week got me thinking about the social search space. But not from the usual angle. We have all heard about ChatRoulette by now, and of the random

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February 2010 24
50M per day, or pushing the envelope at 600 tweets per second
Posted By : Adrian Chan
Comments : 2

Twitter is now reporting that 50 million tweets bleep through the grid every single day. It’s a staggering number, 600 per second, of which “approximately 83 tweets per second contain product or brand references (20%)”

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February 2010 23
ChatRoulette, I’m watching you (watching me)
Posted By : Adrian Chan
Comments : 2

Thus at bottom the message already no longer exists; it is the medium that imposes itself in its pure circulation … the universe of communication … leaves far behind it those relative analyses of the

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February 2010 17
Social and conversational implications of cross-referenced activity streams
Posted By : Adrian Chan
Comments : 7

Efforts are currently underway to link up @names and @replies in Buzz and make them share-able across networks using activity streams. If successful, this would mean that naming a user in one service would surface

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February 2010 15
Google Buzz v twitter: more on micro-commentary
Posted By : Adrian Chan
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I wrote recently about the differences between twitter and Buzz, conjecturing that perhaps Buzz is micro-commentary. I have had a few more thoughts on this that I would like to share. I wrote in that

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February 2010 13
If twitter is micro-blogging, is Buzz micro-commentary?
Posted By : Adrian Chan
Comments : 5

After spending more time in Buzz I thought I would share a couple observations on the sociality of Buzz in comparison to that of twitter. Notable, and obvious to Buzz users, will be that Buzz

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Principles of Social Interaction Design.
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I am an independent consultant focusing on the design of social tools and the machine - social interface; ex-DeloitteDigital CX lead, based in San Francisco.

I make your social media work better for people. Social Interaction Design (SxD) is user-centric approach to social media design, implementation, and strategy that accounts for how different kinds of users engage with social media, and how sites and application design and execution lead to emergent social practices. It applies to user experience design (UX), interaction design (IxD), user interface design (UI), and information architecture (IA). It draws on insights from psychology, sociology, anthropology, communication theory, and media theory. I am available for consulting to design agencies, social media agencies, startups, and social media campaign managers.

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