April 2008 29
Social Analytics and Understanding the User
Posted By : Adrian Chan

I’ve been having a fascinating time reading through papers on NextStage Evolution, a company in the business of metrics and online media analysis. And I’m compelled to write briefly on some core methodological principles, primarily

April 2008 28
Sentimetrix… Sentimentrix… Sentimistaken?
Posted By : Adrian Chan

Sentimetrix, which I have to admit I haven’t used, makes an interesting claim viz its sentiment algos for social media sentiment analysis. The first para claims that sentiment can be measured semantically. Interesting. That would