Better social media engagement through user experience and social practices
Imperfect and unfinished as any project on contemporary products will be, my Principles of Social Interaction Design is now available for free download. This project has taken a couple of years, and in places bears the
This is for anyone who enjoys thinking about what makes social media what it is, how it works, and why. In particular, it’s for user experience and interaction designers. But there are some morsels in
A mini epiphany strikes a writer interested in enterprise social: Enterprise social networking sucks the social out of ‘social’. On an epiphanic scale, it’s more mega than mini, methinks. Social in the enterprise is nothing
The key to designing social media well lies in designing it for a user’s social interests. Conventional software addresses the user’s task-oriented needs and objectives. But social media succeed when they engage the user’s social
It’s out there, in the air, a murmur if not clear as writing on the wall. Hushed whispers about feed fatigue. Seasonal slowdown. A proliferation of bots. And among the real users: a sense that
“A timetable, such as a schedule of the times at which trains run, might seem at first sight to be merely a temporal chart. But actually it is a time-space ordering device, indicating both when