I’m on Quora quite a bit, well pretty much every morning, just to see if anything jumps out. Most questions are dull, unpolished bits of unrefined treacle. Little question droppings that make you wonder why,
A lot of folks in social media have had their interest piqued by social games and so-called gamification of online practices. Brands, too, have heard about social games. And about the promise of deeper engagement,
It’s time to get real on gamification. I’ve seen much written about gamification. About what it is, how it works, and how to use it. Gamification as a kind of social mechanism that can be
I’m working on a new gig and this time focusing on deepening engagement using gaming strategies and the like. Every time I go down this road it strikes me just how much about social games
Whether by design or by accident, every social tool is an instance of a generalizable social model. The model is defined by the types and modes of social interaction built into the system as enabling
Of all social tools still going strong today, twitter’s use of the follow/follow back as a means of launching and gaining traction has been the most copied. I can’t think of a faster way to